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When A Customer Says Your Price Is Too High

Why does it seem that most of our customers pride themselves on their ability to find the cheapest products in the world to put into their products, which they also claim are the best in the world? How exactly does that work? Does a great chef search the world for the cheapest ingredients he can find to make his greatest […]


Marketing is a Mosaic

One Ad is not Marketing Marketing is important. If you want people to know who you are and what you do you have to market your company. Think about it, if people don’t know your name, if they don’t know what you do, if they don’t know how to reach you, how are you going to get any business? Would […]



How To Interview Potential Sales Reps

The problem with finding and hiring the right sales person is that, well they are sales people, they know how to sell, they know how to talk a good game, in fact so good a game that it’s hard to figure out if they are in fact really good or just great talkers! So you have to dig a little […]




Nine Tips To Get The Most Out Of IPC Apex Expo This Week

So, you’re in San Diego attending the IPC Apex Expo. You spent money on a plane ticket, you’ve spent a fortune on a hotel room as well as the car and the meals and everything else it takes for you to spend a week in San Diego. You’re also taking a week away from the office if you’re in management […]


Book Recommendation – Unlimited Sales Success: 12 Simple Steps for Selling More Than You Ever Thought Possible

A book recommendation from Dan Beaulieu: Unlimited Sales Success: 12 Simple Steps for Selling More Than you ever thought possible By Brian Tracy and Michael Tracy Copyright 2016 Amacom Price: $22.95 Pages: 259: With Index This is another book by the great Brian Tracy (and his son Michael in this case) that everyone remotely involved with sales should read. Dealing […]


10 Principles For Success In Life

In sales and in life for that matter you are only as good as the people you know, work with and are friends with. You are only as strong as your affiliations. You have to know and be willing to work with everyone if you are going to be successful life. So with that in mind embrace every bridge you […]


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