Blog
Book Recommendation – Agile PR: Expert Messaging in a Hyper-Connected Always-on World
A book recommendation from Dan Beaulieu: Agile PR: Expert Messaging in a Hyper-Connected Always-on World By Marian Salman and the team at Havas PR Copyright 2017Amacom Price $29.95 Pages: 243 with Index Connecting stories in the new age of Social Media This is one strong book, especially to those of us who are just hanging one by our fingernails to […]
What Customers Really Want
When it comes to what customers really want there is one big secret. They think that they want our products or services. They think that they want us to deliver good products on time. They think that they want good quality. They think that they want a great price (or “great value” as they would rather put it). They think […]
Catching up with…Coast to Coast Circuits CEO Walt Stender
Coast to Coast is an independent American circuit board manufacturing company. Yes, the key word here is “independent.” After many mergers and acquisitions that have diminished the mil/aero PCB vendor base, there are only a handful of independent companies for our country’s defense and aerospace contractors to choose from. Concerned about the demise of mil/aero fabricators, I set out to […]
5 Things We Should Be Doing And Aren’t
Dare to be great We are all so busy running our businesses that we seldom have time to do what really needs to be done to move our businesses forward, to take them from “good to great” to use that old but true cliché. I know that all of my friends who own board shops are always so occupied keeping […]
Book Recommendation – The Sales Manager’s Guide to Greatness: 10 Essential Strategies for Leading Your Team to the Top
A book recommendation from Dan Beaulieu: The Sales Manager’s Guide to Greatness: 10 Essential Strategies for Leading Your Team to the Top By Kevin Davis Greenleaf Book Group Copyright: March 28, 2017 Price 24.95 Pages: 216 pages This is another great book from Kevin Davis, one of my favorite business authors. I have read Mr. Davis’ previous books and enjoyed […]
If You Are Not Growing Your Business, You Are Killing Your Business
Sometimes playing it safe is the most dangerous thing you can do. In fact, I view business like this: If you are not growing, you are dying. If you are not constantly trying to find ways to make your company more attractive to your customers, you will die. I personally know of some companies who have shrunk themselves out of […]
Choosing the Peak Performers
Finding the right person in the first place Just think how much time and money you can save by choosing the right sales person for your sales force. If you take the time to do it right, if you develop and implement a hiring process that fully vets the candidate before you hire her, it will pay off exponentially. Hiring […]
Book Recommendation – Simply Brilliant: Powerful Techniques to Unlock your Creativity and Spark New Ideas
A book recommendation from Dan Beaulieu: Simply Brilliant: Powerful Techniques to Unlock your Creativity and Spark New Ideas By: Bernhard Schroeder Copyright 2017 Amacom Price $24.95 Pages: 207 with Index This is more than a brainstorming book, much more. In his new book Mr. Schroeder teaches the reader not only how to brainstorm with a group but also how to […]
A Lousy Trade Show Is No One’s Fault But Yours
Talking to people at IPC Apex Expo a couple of weeks ago, I came to realize that there are two kinds of people: those who just come here, set up their booth and expect things to happen and then blame the show organizers when nothing does, and those who make things happen and who now think it was a great […]
It’s In Your Hands
No matter what happens in the world, success is up to you There are about 230 boards shops left in North America and out of those about 175 of them are at $10 Million or less and out of those about a 100 are at $5 Million or less and out of those 25 are at $1 Million or less. […]
