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Creating Sales Heroes

The making of the best sales team in the world So many people spend time tearing down their sales people. Blaming all of their woes, and worries, on the very people who can make or break a company. I once worked for a PCB shop owner who insisted on having a very expensive annual sales meeting, flying in his sales […]


Taking Stock Of Your Rep Network

Do you feel you are getting everything out of your rep team that you should be? Do you a full network of sales reps, reps all over the country yet you are just not getting much out of them? How about these problems? Try these on for size: You keep hiring new reps but you never get anything out of […]


Get Out Of Those Doldrums: Dare To Make That Next Move

Okay, you’re in a meeting with your management team. You’re all trying to figure out how to make your company outstanding, so that you can get off that plateau you’ve been hanging around on for the past three years. Your numbers have been flat, your company has been flat and for the most part your team is flat with a […]



A Day In The Life Of A Salesperson

In Sales

This will be a sales person who has a territory away from the company, so she is operating out of fully equipped home office where she has everything she needs to conduct her business. Her required reporting is a weekly status report of her activities during the week as well as her plan for the following week. She annually develops […]


Upselling: The Magic Road To Profitability

In Sales

Everyone upsells, it’s the best way to increase your margins. The famous, “want fries with that?” is an upsell. Super sizing is upselling. That maintenance plan on your washer and dryer is upselling. That rust coating on your car, whatever that was…was upselling. Notice how when you buy a new laptop for $600 it’s still going to cost you a […]


Your Executives Should Visit Customers

Yes, sales managers have to visit customers. In fact General Managers and Presidents and Quality Managers and yes, even owners need to visit customers whenever they get the opportunity. Why are we happy to just sit back and have our sales people do customer translations for us? Why are we happy or often unhappy with the information that our sales […]


Ideas For The Future

In Opinion

Last week I talked about some of the trends we are following into the future. Most of these came from an excellent book by Mark Penn and Meredith Fineman titled Microtrends Squared: The new small forces driving today’s big disruptions. What should be of interest to all of us is how these changes are going to affect our lives, how […]



What A Really Good Sales Manager Does

Okay, you’re the sales manager for a 15 million dollar board shop located in the Midwest. Your sales team consists of 6 direct regional sales people and five independent sales reps; together they cover the entire U.S. and Canada. Besides managing the sales team, you also handle the company’s marketing and yes, you are also starting to dabble into social […]


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