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Why your ads don’t work and how to make them work

In General

Do you advertise? Do you spend a lot of your hard earned dollars on trying to get your name out there only to feel that you are just throwing your money down the proverbial rabbit hole? Are you constantly asking yourself, “What are my ads doing for me?” or saying, I cannot think of a single order I’ve got from […]



8 ways to make sure your PCB company fails in 2016

In General

I know sounds pretty brutal but hey I have to use any method I can to get your attention because the fact is if you don’t change your ways soon you will go out of business in the next twelve months. Don’t get me wrong there are opportunities out there, more of them than there has been in quite a […]


Make A Cool Million

In General

I want you to think about this long and hard. What are you making right now? Eighty grand? Ninety grand? One hundred and fifty grand? It’s a pretty good living. You go out and do battle in the sales wars every day, trying to make it all work so you can make a little more this year to stay ahead […]



Getting the most from your PCB Vendors

In General

Five things you have to do to get the most form your PCB vendors Last week we talked about how most PCB users are missing the boat when it comes to getting the most from their PCB vendors. We discussed how the new age of buying boards with minimum communications and almost no face to face relationships between everyone from […]


Do you believe this? A Linkedin denial for the ages

In General

Poor Judgment on your job seeking strategy? When a 20 something tried to connect with a more experienced person on Linkedin, here is the answer he/she sent him: We have never met. We have never worked together. You are quite young and apparently green on how business connections work with senior professionals. Apparently you have heard that I produce a […]



When you care enough to give the very best

In General

When you care enough to give the very best Walk with the customer. Care about him. Make sure that you know what she needs and give it to her. Make sure that he knows that you care about what will make his life easier and provide it. Look the hard sell is dead, if it ever was alive in the […]


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