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The Good Old Days

Remember when it was fun? Yes, the good old days always seem whole lot better than they probably really were at least in the rear-view mirror. But, looking back from these too serious times we live in today, they probably were a lot better than we even remember Here are a few stories from that somehow seemingly, lighter, and more […]


Facing Those Staffing Challenges

Of all the challenges we face in the PCB industry today, the most challenging by far, is staffing. It is getting near impossible to find good people. This is especially true for engineers and Quality people as well as management.  Most of the good ones have either retired, changed careers, or gone to work for our suppliers. Some have even […]


Six Things That Will Guarantee A Great 2018

Okay here we are again. The beginning of a brand-spanking shiny new year. 2018! Who would have thought we would make it this long?  But we did, and the North American PCB business is still alive and kicking. But, as we turn the page on another new year we should consider what we want to do with this new year. […]


Does Your Plant Look As Good As You Think It Does?

It’s all of those little things that make a big difference How good do you think your company is? How do you think you’re doing? What do you do well? What do you need to work on? What do you people think when they walk into your lobby? These are questions you should be asking yourself at all times. You […]


The Other Side Of The Story

We ended last week’s column with a group of designers from a high-tech company asking me the ignoble question, “Why do all PCB shops suck?” And, I promised, I would not only address that question but also explain why there are two sides to that story. First, let me say that the designers who asked me the question work for […]



Contract Manufacturing: Winning Those Big Accounts

Contract manufacturing is a service not a product. As CEMs, we are actually building someone else’s product, someone else’s baby. Our customers are putting the fate of their companies in our hands. If we build the product incorrectly our customers will be the ones to pay. In the end they are the ones who have their name on the product. They are […]



Contract Manufacturers: Where Do You Get Your Boards?

Choosing the right PCB vendor is critical to your success Choosing the right PCB vendor is not as easy as you want to think it is. There are still many contract manufacturers out there who believe the myth that all PCB shops are the same and that in the end it’s only a matter of basing their decision on price and price […]


Contract Manufacturers Need Sales And Marketing Too

Artwork courtesy Bob Tarzwell (gallerydeboer.ca/portfolio/tarzwell-robert/) For many years now, too many that I want to count, I have been a real pain in the neck advocating that all board shops need marketing, they need to advertise, send out newsletters, hire and manage, measure, and motivate sales people, create forecasts, and account plans and pay attention to their customers’ needs. Interestingly […]


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